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Account Director

Account Director

Roles & Responsibilities

The role of Account Director is a pivotal one, working closely with clients and 80 DAYS’ creative & digital marketing teams to deliver successful projects & campaigns for our clients.

The responsibilities of an Account Director include:

Strategy & Planning

  • Lead the ongoing strategy for your clients
  • Identify new opportunities and emerging trends
  • Work with 80 DAYS’ team of specialists to deliver our services & results for our clients

Client Relationship Management

  • Act as a lead point of contact with clients
  • Attend regular meetings with clients at their location, and maintain contact through email & phone calls
  • Gain an understanding of clients’ business needs/focus, and relay this to the 80 DAYS team
  • Deliver 80 DAYS’ output to clients and provide clear explanation

Analysis & Reporting

  • Analyse/Produce monthly reports for clients, updating them on work completed, work planned, and the performance of their website & marketing activity
  • Identify, using various analytics solutions, any issues with website performance and advise on a course of action to address

Skills & Experience

Essential:

  • A confident, proactive attitude
  • Demonstrably commercially-minded
  • Excellent inter-personnel & communication skills
  • Strong organisation & project management skills, with an aptitude for multi-tasking and managing various priorities
  • 2+ years’ experience working within the luxury travel sector and/or a digital marketing agency
  • Experience & knowledge of digital marketing techniques including SEO, SEM, Social Media, etc.
  • Experience & knowledge of managing creative projects such as branding, design and website development
  • A working knowledge of Google Analytics, with a Google Analytics Individual Qualification being an added bonus
  • Excellent understanding of Microsoft office packages
  • A desire & willingness to regularly travel for work
  • Driving licence

Desirable:

  • A degree in marketing- or business-related subject
  • Experience using Google AdWords, Bing Advertising, Facebook Ad Manager, Funnel, Slack, Trello, WordPress, Umbraco & other CMS’s.
  • Experience of digital solutions specific to the travel industry – such as online booking engines, PMS, Metasearch, etc.
  • Some experience of web development languages such as HTML, CSS, Javascript, etc. may be advantageous
  • A fluent second language

Location

The role is to be based in Edinburgh, with regular travel to visit clients across the UK, with some international travel also possible.

Remuneration









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