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Luxury travel and hotel marketing news, views and insight from the team at 80 DAYS.

Explaining Google’s Local Search Algorithm For Hotels

By Siobhan McMorran | February 4th, 2020

Local Search Hotels

Commonly misunderstood, Google’s local search algorithm is a beast unto itself and performs very differently from its counterpart, the organic search algorithm. The local algorithm refers to everything that comes together to form the ‘three/four-pack’. These are the top results that are shown to you when you do […]

Categories: NewsSearch Engine Optimisation

The 20 Potential New Features of Google My Business

By Siobhan McMorran | October 15th, 2019

Google My Business New Features

In April 2019 Google released a survey to a select number of business owners that had a Google My Business (GMB) listing. The survey highlighted Google’s intent to monetise elements of a GMB listing by giving those who had received the survey a list of features and asking […]

Categories: NewsSearch Engine Optimisation
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