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Our Insights Blog

Luxury travel and hotel marketing news, views and insight from the team at 80 DAYS.

Free Report: Adapting Marketing, Content & Brand For Hotels – Middle East Edition

By 80 DAYS | July 8th, 2020

Insight Report Hotels Middle East

In our free report, Adapting Marketing, Content & Brand For Hotels – Middle East Edition, we present the facts about COVID-19 and it’s impact upon the hospitality industry within the Middle East, as well as scenario-based brand, marketing and content strategies to help hoteliers navigate the next 3-6 months. […]

Categories: Digital StrategyNews

Free Report: Adapting Marketing, Content & Brand For Hotels

By 80 DAYS | June 26th, 2020

Insight Report 2

In the second of our Cutting Through The Noise series of reports we begin to consider scenario-based brand, marketing and content strategies to help hoteliers navigate the next 3-6 months. Analysing data from over 350 UK and European hotels (provided by our sister company, Hotel Benchmark) we give […]

Categories: Digital StrategyNews

Free Report: Cutting Through The Noise – The Facts About COVID-19 & The Hotel Industry

By 80 DAYS | May 20th, 2020

Cutting Through The Noise

In the first of a series of reports, we cut through the noise to present the facts about COVID-19 and it’s impact upon the hospitality industry. Using data from our sister company, Hotel Benchmark, we’ve analysed hundreds of UK and European 4 and 5 star hotels alongside input […]

Categories: Digital StrategyNews

How Can Hotels Navigate The Coronavirus? [Updated]

By 80 DAYS | March 5th, 2020

Coronavirus Hotels

June 2020 Update Download our free report ‘Cutting Through The Noise – Adapting Marketing, Content & Brand For Hotels’ >> May 2020 Update Download our free report ‘Cutting Through The Noise – The Facts About COVID-19 & The Hotel Industry’ >> March 10th, 2020 Update Updated market conditions, […]

Categories: Digital StrategyNews

5 Actionable Hotel Marketing Trends For 2020

By Sam Weston | February 10th, 2020

Hotel Marketing Trends 2020

Another trends post. Another collection of buzzwords, laden with acronyms and conceptual discussion around what might happen. Packed with technologies and ideas that seem to be the domain of the larger groups, out of reach to the independent hotelier. Not so here. We’ve opted to take a slightly […]

Categories: Digital StrategyNews

Planning Your Food & Beverage Offering For 2020

By Carla John | February 6th, 2020

F&B Trends 2020

Food and beverage (F&B) represents one of the largest segments of the hospitality industry and is a vital component in driving ancillary revenue growth within your hotel. Hoteliers in 2020 are faced with the increasing challenge of diversifying their offering. Travellers are greatly influenced by a hotel’s F&B […]

Categories: Digital StrategyNews

A UK Hotelier’s Guide To Promotions & Pricing In 2019

By Sam Weston | March 15th, 2019

Guide To Hotel Pricing

Last month’s announcement that, after an investigation by the CMA (Competition and Markets Authority), third parties are committing to changing their selling habits was welcome news for UK hoteliers. Finally, we could be moving towards a more level playing field. However it’s important to remember that we also have […]

Categories: Digital StrategyNews
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