Menu

Our Insights Blog

Luxury travel and hotel marketing news, views and insight from the team at 80 DAYS.

Free Report: Cutting Through The Noise – The Facts About COVID-19 & The Hotel Industry

By 80 DAYS | May 20th, 2020

Cutting Through The Noise

In the first of a series of reports, we cut through the noise to present the facts about COVID-19 and it’s impact upon the hospitality industry. Using data from our sister company, Hotel Benchmark, we’ve analysed hundreds of UK and European 4 and 5 star hotels alongside input […]

Categories: Digital StrategyNews

Managing Your Hotel’s Social Media Presence During COVID-19

By Kyle Dunn | March 20th, 2020

Hotel Social Media Coronavirus

In the middle of a massive and growing Coronavirus pandemic, social media has become more important than ever to the general public and brands looking to interact with their audience. With soft quarantines in place, Facebook, Twitter, Instagram and other platforms are taking on an entirely new role […]

Categories: Social Media

Conveying Your Brand Values During Challenging Times

By 80 DAYS | March 17th, 2020

Plans Change

As a business so invested in hospitality, we’ve been keeping a very close eye on the industry impact of Coronavirus. What’s become very apparent is the deeply ingrained passion and resilience of hoteliers and the travel industry as a whole. We’ve been working closely with our clients to […]

Categories: News

How Can Hotels Navigate The Coronavirus? [Updated]

By 80 DAYS | March 5th, 2020

Coronavirus Hotels

Updated market conditions, March 10th 2020 >> Coronavirus has had an undeniable impact on international travel and the hospitality industry. In this article we look at the current trends and make some key recommendations to mitigate the impact upon your business. Industry analysts at Bernstein have attempted to […]

Categories: Digital StrategyNews

Say Goodbye To Facebook Ad Set Budgets (Again)

By Kyle Dunn | February 18th, 2020

Hotels Facebook Campaign Optimisation

Facebook has announced that as of the end of February 2020, ad set budgets will be disappearing once and for all – to be replaced by Campaign Budget Optimisation. While Facebook has announced this before (back in February 2019), it looks like they mean business this time round, […]

Categories: NewsSocial Media

5 Actionable Hotel Marketing Trends For 2020

By Sam Weston | February 10th, 2020

Hotel Marketing Trends 2020

Another trends post. Another collection of buzzwords, laden with acronyms and conceptual discussion around what might happen. Packed with technologies and ideas that seem to be the domain of the larger groups, out of reach to the independent hotelier. Not so here. We’ve opted to take a slightly […]

Categories: Digital StrategyNews

Planning Your Food & Beverage Offering For 2020

By Carla John | February 6th, 2020

F&B Trends 2020

Food and beverage (F&B) represents one of the largest segments of the hospitality industry and is a vital component in driving ancillary revenue growth within your hotel. Hoteliers in 2020 are faced with the increasing challenge of diversifying their offering. Travellers are greatly influenced by a hotel’s F&B […]

Categories: Digital StrategyNews
X

Newsletter Sign Up