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Our Insights Blog

Luxury travel and hotel marketing news, views and insight from the team at 80 DAYS.

An Intern’s Perspective – Interview With Kirsty Soutar

By 80 DAYS | August 6th, 2019

Kirsty Soutar

At 80 DAYS we place a lot of value upon training and continuous learning; it’s part of the reason we maintained our Investors In People Gold award last year. Understandably, we work with a number of local universities to offer internships and student placements on a reciprocal basis; […]

Categories: News

The Rapid Rise of Hotel Metasearch – 2019 & Beyond

By Chris McGuire | July 30th, 2019

Hotel Metasearch

A growing trend within digital marketing for the hotel industry, metasearch advertising has seen an especially rapid rise during the last 12 months. For many 80 DAYS clients it now contributes up to 15% of their total online revenue. As we move into the second half of 2019, […]

Categories: MetasearchNews

A Beginner’s Guide to Chatbots for Hoteliers

By Perla Gómez Di Vuolo | July 12th, 2019

Hotel Chatbots

Chatbots: where customer care and real time conversations meet social media. Hotel chatbots have been around in some form for over 4 years. Marriott Hotels first introduced their ‘Mobile Requests’ service back in May 2015, with Starwood and Hyatt hot on their tales later that year. The early […]

Categories: NewsTechnology

Lord Provost of Edinburgh Presents 80 DAYS With Queen’s Award

By 80 DAYS | June 27th, 2019

Lord Provost

(Left to Right: Mark Forrester, Frank Ross, David Gardner, Chris McGuire) Awarded for six years of continuous international growth, we were delighted to win a Queen’s Award for Enterprise in International Trade in 2019. Following a reception at Buckingham Palace attended by Chairman Mark Forrester and Managing Partner […]

Categories: News

How Hotels Can Take Advantage Of Facebook’s New Appointment Booking Tool

By Perla Gómez Di Vuolo | May 30th, 2019

Facebook

Earlier this month, during National Small Business Week in the US, Facebook announced three new features aimed at empowering small businesses. One tool, in particular, sparked our interest as being potentially useful for hoteliers; Appointment Bookings. Facebook describe the new tool as allowing “service-based businesses on Facebook and […]

Categories: NewsSocial Media

80 DAYS’ Chris McGuire Joins HSMAI Europe’s Marketing Advisory Board

By 80 DAYS | May 6th, 2019

HSMAI Europe

80 DAYS are pleased to announce that Chris McGuire, a Managing Partner in our agency, has officially joined HSMAI Europe’s Marketing Advisory Board. Chris joins the board alongside some of the hotel industry’s leading figures from organisations including Movenpick Hotels, Kempinski Hotels, TripAdvisor and Google to name a […]

Categories: News

80 DAYS Wins The Queen’s Award For International Trade 2019

By 80 DAYS | April 23rd, 2019

Queen's Award

We are absolutely delighted to announce that 80 DAYS has won The Queen’s Award for Enterprise in International Trade 2019. Now in their 53rd year, the Queen’s Awards for Enterprise are the most prestigious business awards in the country and are personally approved by Her Majesty. The Award […]

Categories: News
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