Our Insights Blog

Luxury travel and hotel marketing news, views and insight from the team at 80 DAYS.

Demystifying Digital Campaign Management – Interview With Gordon McFadyen

By Sarah Watt | August 20th, 2019


After receiving the fantastic news that 80 DAYS has been shortlisted for two awards at the Google Premier Partner Awards 2019, we decided to sit down with one of our digital experts to demystify what we do to get the attention of the number one search engine in […]

Categories: AdvertisingInterviews

Assessing the Need for Hoteliers to Redefine Luxury

By Sarah Watt | December 3rd, 2018

Luxury of Time

A concept that we are frequently evaluating at 80 DAYS is luxury. We recently had a spirited discussion about what it means for a property or experience to be luxurious and whether or not it might be time for hoteliers to consider redefining its meaning. Instead of the word […]

Categories: Content MarketingCopywritingNews

Why Your Hotel Needs to Prioritise Video Marketing

By Sarah Watt | November 6th, 2018

Evolution Hotel Video

Today a third of the time people spend online is spent watching videos. A quarter of Instagram ads are single videos and 82% of Twitter users prefer video content to text. Add to that the 500 million people who watch videos on Facebook every day and you cannot […]

Categories: NewsSocial Media

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